{"id":72,"date":"2021-07-26T12:35:55","date_gmt":"2021-07-26T16:35:55","guid":{"rendered":"https:\/\/site.uvm.edu\/gsb\/?p=72"},"modified":"2021-07-26T12:40:46","modified_gmt":"2021-07-26T16:40:46","slug":"72","status":"publish","type":"post","link":"https:\/\/site.uvm.edu\/gsb\/?p=72","title":{"rendered":"Summer Internship with Hank Caswell"},"content":{"rendered":"<div class=\"kvgmc6g5 cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q\">\n<div dir=\"auto\">We caught up with Hank Caswell a UVM Grossman School of Business student to see how his summer internship has gone so far.<\/div>\n<\/div>\n<div class=\"o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q\">\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\">\n<p>&#8220;My name is Hank Caswell and I am a rising senior in the Grossman School of Business. I am interning with <span class=\"nc684nl6\">L.L.Bean<\/span> this summer as a Customer Marketing Analyst on the Consumer Targeting and Analytics team. The team is based at the company&#8217;s headquarters in Freeport, Maine. I&#8217;ve spent the last month building re-buy tables, creating customer demographic dashboards, and assisting in the weekly buyer file report. I am analyzing buyer behavior, customer segmentation, and the brand through a marketing lens. Throughout my internship, which is remote because of the pandemic, I have been learning about the Squirrel client (SQL), Tableau, and strategies to work with large datasets.<\/p>\n<p>Along with this, I am working on a summer-long marketing campaign with four other interns to increase accessibility to the outdoors through L.L. Bean&#8217;s mission, analyzing macro trends in the outdoor retail industry while leveraging different channels of growth. When I am not working at L.L. Bean, you can find me bartending at <span class=\"nc684nl6\">Fiddlehead Brewing<\/span> <span class=\"nc684nl6\">Company<\/span> in Shelburne, Vermont!&#8221;<\/p>\n<\/div>\n<div dir=\"auto\"><\/div>\n<\/div>\n<div class=\"o9v6fnle cxmmr5t8 oygrvhab hcukyx3x c1et5uql ii04i59q\">\n<div dir=\"auto\">#UVMBiz #UVM #BeanOutsider<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>We caught up with Hank Caswell a UVM Grossman School of Business student to see how his summer internship has gone so far. &#8220;My name is Hank Caswell and I am a rising senior in the Grossman School of Business. I am interning with L.L.Bean this summer as a Customer Marketing Analyst on the Consumer &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/site.uvm.edu\/gsb\/?p=72\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Summer Internship with Hank Caswell&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2884,"featured_media":73,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[12],"tags":[10,11,9],"class_list":["post-72","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internship","tag-career","tag-internship","tag-student"],"featured_image_src":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/07\/Hank-Caswell-2021.jpg?resize=600%2C400&ssl=1","featured_image_src_square":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/07\/Hank-Caswell-2021.jpg?resize=600%2C600&ssl=1","author_info":{"display_name":"John","author_link":"https:\/\/site.uvm.edu\/gsb\/?author=2884"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/07\/Hank-Caswell-2021.jpg?fit=828%2C715&ssl=1","jetpack-related-posts":[{"id":116,"url":"https:\/\/site.uvm.edu\/gsb\/?p=116","url_meta":{"origin":72,"position":0},"title":"Zoe Macdonald Interning at National Life","author":"John","date":"Friday, August 6, 2021","format":false,"excerpt":"This week we caught up with Zoe Macdonald, a UVM Grossman School of Business student, to see how her summer internship has gone so far. \"This summer I am working in the People Center at National Life Group, a life insurance company in Montpelier, Vermont. I have been lucky enough\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"uvm grossman school of business, internship","src":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/zoe_mcdonald.jpeg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/zoe_mcdonald.jpeg?resize=350%2C200 1x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/zoe_mcdonald.jpeg?resize=525%2C300 1.5x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/zoe_mcdonald.jpeg?resize=700%2C400 2x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/zoe_mcdonald.jpeg?resize=1050%2C600 3x"},"classes":[]},{"id":146,"url":"https:\/\/site.uvm.edu\/gsb\/?p=146","url_meta":{"origin":72,"position":1},"title":"Help Students Dress for Career Success: Second GSAC Business Attire Initiative Kicks Off","author":"John","date":"Friday, October 1, 2021","format":false,"excerpt":"As the seasons change and we begin to change wardrobes for the impending winter, many of us find ourselves with clothes that have gone out of style, no longer fit, or have been left untouched with the tags still intact. At one point or another, all students will need business\u2026","rel":"","context":"In &quot;Student&quot;","block_context":{"text":"Student","link":"https:\/\/site.uvm.edu\/gsb\/?cat=13"},"img":{"alt_text":"Grossman School of Business 2019 Dress for Success","src":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/10\/dress_for_success-25-scaled-e1633112227631.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/10\/dress_for_success-25-scaled-e1633112227631.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/10\/dress_for_success-25-scaled-e1633112227631.jpg?resize=525%2C300 1.5x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/10\/dress_for_success-25-scaled-e1633112227631.jpg?resize=700%2C400 2x"},"classes":[]},{"id":83,"url":"https:\/\/site.uvm.edu\/gsb\/?p=83","url_meta":{"origin":72,"position":2},"title":"Class of 2025: Jackie House","author":"John","date":"Wednesday, July 28, 2021","format":false,"excerpt":"We are so excited to welcome the Class of 2025 to the Grossman School of Business community. Today's spotlight is Jackie House who is coming to #UVM from Madison, WI. \"I am a distance freestyler on the women's swim team and coming into undergrad with a goal of attending dentistry\u2026","rel":"","context":"In &quot;Student&quot;","block_context":{"text":"Student","link":"https:\/\/site.uvm.edu\/gsb\/?cat=13"},"img":{"alt_text":"Jackie House","src":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/07\/218123333_10158422869514423_5126330851133575039_n.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/07\/218123333_10158422869514423_5126330851133575039_n.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/07\/218123333_10158422869514423_5126330851133575039_n.jpg?resize=525%2C300 1.5x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/07\/218123333_10158422869514423_5126330851133575039_n.jpg?resize=700%2C400 2x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/07\/218123333_10158422869514423_5126330851133575039_n.jpg?resize=1050%2C600 3x"},"classes":[]},{"id":121,"url":"https:\/\/site.uvm.edu\/gsb\/?p=121","url_meta":{"origin":72,"position":3},"title":"Class of 2025: Alina Gerke","author":"John","date":"Tuesday, August 10, 2021","format":false,"excerpt":"We are so excited to welcome the Class of 2025 to the Grossman School of Business community. Today's spotlight is Alina Gerke who is coming to UVM from Hamburg, Germany. \"Hi, my name is Alina. My hometown is Hamburg, Germany, and I look forward to studying at the Grossman School\u2026","rel":"","context":"In &quot;Student&quot;","block_context":{"text":"Student","link":"https:\/\/site.uvm.edu\/gsb\/?cat=13"},"img":{"alt_text":"grossman school of business, class of 2025, ","src":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/231654325_10158459444449423_8478438454188124121_n.png?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/231654325_10158459444449423_8478438454188124121_n.png?resize=350%2C200 1x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/231654325_10158459444449423_8478438454188124121_n.png?resize=525%2C300 1.5x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/231654325_10158459444449423_8478438454188124121_n.png?resize=700%2C400 2x"},"classes":[]},{"id":94,"url":"https:\/\/site.uvm.edu\/gsb\/?p=94","url_meta":{"origin":72,"position":4},"title":"Class of 2021, Sustainable Innovation MBA Practicum Presentations","author":"John","date":"Tuesday, August 3, 2021","format":"gallery","excerpt":"The capstone experience of our one-year UVM Grossman School of Business, Sustainable Innovation MBA (SI-MBA) is the Practicum Project: a full-time, hands-on, three-month consulting engagement with an organization seeking to advance sustainable business ideas. Students work in small teams within host organizations or, in some cases, on their own entrepreneurial\u2026","rel":"","context":"In &quot;SI-MBA&quot;","block_context":{"text":"SI-MBA","link":"https:\/\/site.uvm.edu\/gsb\/?cat=14"},"img":{"alt_text":"2021 SI-MBA Practicum, Grossman School of Business, UVM","src":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/2021-Practicum-6-scaled.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/2021-Practicum-6-scaled.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/2021-Practicum-6-scaled.jpg?resize=525%2C300 1.5x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/2021-Practicum-6-scaled.jpg?resize=700%2C400 2x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/2021-Practicum-6-scaled.jpg?resize=1050%2C600 3x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/08\/2021-Practicum-6-scaled.jpg?resize=1400%2C800 4x"},"classes":[]},{"id":160,"url":"https:\/\/site.uvm.edu\/gsb\/?p=160","url_meta":{"origin":72,"position":5},"title":"Connect, reconnect, and say thank you, was advice from the Careers in Real Estate Panelists","author":"John","date":"Thursday, October 21, 2021","format":false,"excerpt":"Four UVM and Grossman School of Business alumni and friends shared their professional experience and advice with current students looking to enter the world of real estate at the Careers in Real Estate panel. The panel represented a wide range of the real estate industry, fromcommercial business and retail development,\u2026","rel":"","context":"In &quot;Alumni&quot;","block_context":{"text":"Alumni","link":"https:\/\/site.uvm.edu\/gsb\/?cat=17"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/10\/Careers-in-Real-Estate-Panel-18-scaled-e1634827628372.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/10\/Careers-in-Real-Estate-Panel-18-scaled-e1634827628372.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/10\/Careers-in-Real-Estate-Panel-18-scaled-e1634827628372.jpg?resize=525%2C300 1.5x, https:\/\/i0.wp.com\/site.uvm.edu\/gsb\/files\/2021\/10\/Careers-in-Real-Estate-Panel-18-scaled-e1634827628372.jpg?resize=700%2C400 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=\/wp\/v2\/posts\/72","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=\/wp\/v2\/users\/2884"}],"replies":[{"embeddable":true,"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=72"}],"version-history":[{"count":9,"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=\/wp\/v2\/posts\/72\/revisions"}],"predecessor-version":[{"id":82,"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=\/wp\/v2\/posts\/72\/revisions\/82"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=\/wp\/v2\/media\/73"}],"wp:attachment":[{"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=72"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=72"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/site.uvm.edu\/gsb\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=72"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}