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Marlies van Wijhe, CEO, explains how she was inspired to pursue B-Corp certification, the challenges of achieving and maintaining it, and how it’s likely to affect the company’s bottom line into the future. [3:13]
Royal van Wijhe Verf | B-Corp
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Marlies van Wijhe, CEO, discusses the company’s formation of a “Green Team,” made up of young employees who meet regularly with leadership, helping to guide the company towards greater sustainability. [1:31]
Royal van Wijhe Verf | Green Team
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Marlies van Wijhe, CEO, discusses how the company navigated through the 2009 financial crisis and the 2020-21 pandemic, and how these challenges can reveal new business opportunities and processes. [2m10s]
Royal van Wijhe Verf | Crisis Management: Challenges & Opportunities
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Marlies van Wijhe, CEO, explains how running a sustainable business can be both serious and fun. [0m34s]
Royal van Wijhe Verf | Lonely at the Top but Freedom to Choose
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Marlies and Marijke van Wijhe Verf discuss the challenges, responsibilities, and priorities within their family-owned and operated business. [3m03s]
Royal van Wijhe Verf | Family Members in Family Business
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4th generation van Wijhe sisters, Marlies and Marijke, share how their father turned down a buyout offer so they could continue the family business. [2m10s]
Royal van Wijhe Verf | Ownership Transition in Family Business
Grossman School of Business at the University of Vermont