The Licensing Program in a partnership with Collegiate Licensing Company regulates, promotes and protects the commercial use of the University’s name and identifying marks. This includes granting approval for use of our registered marks – The University of Vermont (our name); UVM (abbreviated version of our name); the official University seal; Catamounts (our mascot); the Tower logo; the V-Cat logos and other logos/designs referring to the University. A major emphasis of the Licensing Program is to ensure that all products using the University’s name, marks and symbols are of good taste and quality.
About Collegiate Licensing Company
Collegiate Licensing Company provides full license management services to more than 560 colleges and universities, athletic conferences and special properties nationwide. These services include license management, royalty collection and accounting services, legal assistance, enforcement and anti-counterfeiting services, and marketing, merchandising and brand development capabilities.
Collegiate Licensing Company (CLC) is part of Learfield IMG College, which unlocks the value of college sports for brands and fans through an omnichannel platform. The company’s extensive commerce, experiential and media solutions create ultimate opportunities for fan engagement. The Learfield IMG College suite of services includes licensing and multimedia sponsorship management; publishing, broadcasting, digital and social media; ticket sales and professional concessions expertise; branding; campus-wide business and sponsorship development; and venue technology systems. Headquartered in Plano, Texas, the company has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Since 2008, it has served as title sponsor for the acclaimed Learfield IMG College Directors’ Cup, supporting athletic departments across all divisions.
To inquire about a University of Vermont license, please contact Learfield Licensing using the information below: